29 November 2006

New IDC research: IDC: European Mobile Phone Market in 3Q06

Western European total Mobile Phone Vendor Shares are:
Nokia - 35%
Samsung - 17%
Motorola - 13.5%
Sony Ericsson - 13.4%

In absolute numbers they are:
Nokia - 15.5M units
Samsung - 7.4M units
Motorola - 5.9M units
Sony Ericsson - 5.9M units

The amazing growth was showed by SonyEricsson and it was +29%.
A very strong showing for Sony Ericsson, due to its Walkman line and the K800/K790i, meant the vendor challenged Motorola for third position, shipping under 10,000 units less than Motorola despite the lack of an extensive entry-level portfolio. 3Q06 also saw Sony Ericsson begin to rebuild its converged device presence following the launch of the M600, and with the long awaited P990 and W950 launching in the final quarter, IDC expects a substantial sell in for 4Q06 and into 2007, particularly given the consumer orientation of the W950.

No comments: